Last updated: October 4, 2025
Commitment to Protecting Your Personal Information
These Terms of Service (“Terms”) govern your relationship with the Brandset website and app (the “Service”), operated by Brandset (“we,” “us,” or “our”).
This Privacy Policy explains how we collect, use, store, process, and share your personal data, as well as your rights under the Brazilian General Data Protection Law – LGPD (Law No. 13.709/2018).
By using our Service, you agree to the terms of this Policy.
1. Definitions- Personal Data: Any information about a living individual who can be identified.- Usage Data: Information collected automatically through the Service.- Cookies: Small data files stored on your device.- Data Controller: The person or entity deciding why and how personal data is processed.- Data Processor: The person or entity processing data on behalf of the Controller.- Data Subject: The individual whose data is being processed.- User: The person using our Service, corresponding to the Data Subject.
2. Data We Collect
2.1 Personal DataWe may collect: name and surname, email address, social login information, cookies, and usage data.
2.2 Usage DataCollected automatically, such as: IP address, browser type and version, pages visited, time spent on pages, device identifiers.
2.3 Cookies and TrackingWe use:- Session Cookies – core site functionality- Preference Cookies – remember user settings- Security Cookies – protect access- Non-essential cookies are only used with your consent. You can manage preferences in your browser or directly on our site.
3. Legal Basis (LGPD – Art. 7)- Account creation, service access & support | Contract execution- Newsletters & marketing communications | Consent- Improving user experience | Legitimate interest- Analytics & performance tracking | Consent- Legal and regulatory compliance | Legal obligation- Exercising rights in legal proceedings | Legal right
4. How We Use DataWe use your data to:- Provide and operate the Service- Communicate changes to the Service- Enable interactive features- Send marketing communications (with opt-out option)- Offer customer support- Run internal analytics- Train AI models (using anonymized data)- Comply with legal obligations- Monitor and prevent security incidents- Improve safety, fraud detection, and overall system reliability
5. Data SharingWe may share your data with:- Service providers (e.g., Google Analytics, Google Ads, Stripe)- Public authorities when required by law- In case of a merger, acquisition, or company restructuring- All third-party providers are contractually required to ensure confidentiality and security.
6. International TransfersYour data may be stored on servers outside Brazil. We adopt contractual safeguards and security measures to ensure compliance with LGPD requirements.
7. Data Retention- We keep Personal Data:- As long as needed to fulfill collection purposes- For the duration of legal obligations (e.g., tax records – 5 years)- Up to 12 months after account inactivity, for fraud prevention and security- Usage Data may be anonymized and retained for analytics- After retention periods, data is securely deleted or anonymized.
8. Automated Decisions and AISome features of the Service may use automated processing to deliver recommendations, detect fraud, or personalize experiences. These processes do not produce legal or significant effects on users without human oversight.
9. Children’s PrivacyOur Service is not directed to children under 13. We do not knowingly collect data from minors. If you believe we have unintentionally collected information about a child, please contact us so we can delete it.
10. Data Breach NotificationIf a security incident compromises your personal data in a way that creates relevant risk or harm, we will notify you and the competent authority as required by law.
11. Your Rights (Data Subjects)You may at any time:- Confirm whether we process your data- Access your data- Correct incomplete or outdated data- Request anonymization, blocking, or deletion of unnecessary data- Withdraw consent- Request data portability- Request deletion of consent-based data- Know who we share your data with
12. Exercising Your RightsEmail us at dpo@trybrandset.com with the subject “LGPD Rights.”We will respond within the legal timeframe (up to 45 days).
13. Data SecurityWe apply technical and organizational measures to protect your data against unauthorized access, alteration, or destruction. Still, no online transmission or storage method is 100% secure.
14. Processing RecordsWe maintain records of personal data processing activities, as required by LGPD, to ensure transparency and accountability.
15. Service ProvidersWe use third parties to:- Process payments (Stripe)- Analyze traffic (Google Analytics)- Run ads & remarketing (Google Ads)- They process data only under our instructions and under confidentiality obligations.
16. PaymentsWe do not store payment details. Transactions are handled by secure third-party platforms (like Stripe), which comply with PCI-DSS security standards.
17. Third-Party LinksOur site may contain links to external websites. We are not responsible for their privacy practices. Please review their policies.
18. Consent ManagementYou can manage or withdraw cookie and marketing preferences at any time through your browser settings or the preferences center on our site.
19. Policy UpdatesWe may update this Privacy Policy at any time. If there are material changes, we’ll notify you by email or inside the platform before they take effect.
20. Contact- General Support: support@trybrandset.com- Data Protection Officer (DPO): dpo@trybrandset.com
This Privacy Policy explains how we collect, use, store, process, and share your personal data, as well as your rights under the Brazilian General Data Protection Law – LGPD (Law No. 13.709/2018).
By using our Service, you agree to the terms of this Policy.
1. Definitions- Personal Data: Any information about a living individual who can be identified.- Usage Data: Information collected automatically through the Service.- Cookies: Small data files stored on your device.- Data Controller: The person or entity deciding why and how personal data is processed.- Data Processor: The person or entity processing data on behalf of the Controller.- Data Subject: The individual whose data is being processed.- User: The person using our Service, corresponding to the Data Subject.
2. Data We Collect
2.1 Personal DataWe may collect: name and surname, email address, social login information, cookies, and usage data.
2.2 Usage DataCollected automatically, such as: IP address, browser type and version, pages visited, time spent on pages, device identifiers.
2.3 Cookies and TrackingWe use:- Session Cookies – core site functionality- Preference Cookies – remember user settings- Security Cookies – protect access- Non-essential cookies are only used with your consent. You can manage preferences in your browser or directly on our site.
3. Legal Basis (LGPD – Art. 7)- Account creation, service access & support | Contract execution- Newsletters & marketing communications | Consent- Improving user experience | Legitimate interest- Analytics & performance tracking | Consent- Legal and regulatory compliance | Legal obligation- Exercising rights in legal proceedings | Legal right
4. How We Use DataWe use your data to:- Provide and operate the Service- Communicate changes to the Service- Enable interactive features- Send marketing communications (with opt-out option)- Offer customer support- Run internal analytics- Train AI models (using anonymized data)- Comply with legal obligations- Monitor and prevent security incidents- Improve safety, fraud detection, and overall system reliability
5. Data SharingWe may share your data with:- Service providers (e.g., Google Analytics, Google Ads, Stripe)- Public authorities when required by law- In case of a merger, acquisition, or company restructuring- All third-party providers are contractually required to ensure confidentiality and security.
6. International TransfersYour data may be stored on servers outside Brazil. We adopt contractual safeguards and security measures to ensure compliance with LGPD requirements.
7. Data Retention- We keep Personal Data:- As long as needed to fulfill collection purposes- For the duration of legal obligations (e.g., tax records – 5 years)- Up to 12 months after account inactivity, for fraud prevention and security- Usage Data may be anonymized and retained for analytics- After retention periods, data is securely deleted or anonymized.
8. Automated Decisions and AISome features of the Service may use automated processing to deliver recommendations, detect fraud, or personalize experiences. These processes do not produce legal or significant effects on users without human oversight.
9. Children’s PrivacyOur Service is not directed to children under 13. We do not knowingly collect data from minors. If you believe we have unintentionally collected information about a child, please contact us so we can delete it.
10. Data Breach NotificationIf a security incident compromises your personal data in a way that creates relevant risk or harm, we will notify you and the competent authority as required by law.
11. Your Rights (Data Subjects)You may at any time:- Confirm whether we process your data- Access your data- Correct incomplete or outdated data- Request anonymization, blocking, or deletion of unnecessary data- Withdraw consent- Request data portability- Request deletion of consent-based data- Know who we share your data with
12. Exercising Your RightsEmail us at dpo@trybrandset.com with the subject “LGPD Rights.”We will respond within the legal timeframe (up to 45 days).
13. Data SecurityWe apply technical and organizational measures to protect your data against unauthorized access, alteration, or destruction. Still, no online transmission or storage method is 100% secure.
14. Processing RecordsWe maintain records of personal data processing activities, as required by LGPD, to ensure transparency and accountability.
15. Service ProvidersWe use third parties to:- Process payments (Stripe)- Analyze traffic (Google Analytics)- Run ads & remarketing (Google Ads)- They process data only under our instructions and under confidentiality obligations.
16. PaymentsWe do not store payment details. Transactions are handled by secure third-party platforms (like Stripe), which comply with PCI-DSS security standards.
17. Third-Party LinksOur site may contain links to external websites. We are not responsible for their privacy practices. Please review their policies.
18. Consent ManagementYou can manage or withdraw cookie and marketing preferences at any time through your browser settings or the preferences center on our site.
19. Policy UpdatesWe may update this Privacy Policy at any time. If there are material changes, we’ll notify you by email or inside the platform before they take effect.
20. Contact- General Support: support@trybrandset.com- Data Protection Officer (DPO): dpo@trybrandset.com